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Montblanc - Nimsday Purja

For the latest chapter of “What Moves You, Makes You,” Montblanc partnered with record-breaking mountaineer Nimsdai Purja, a man who has built his life around pushing beyond what seems possible.

Through three intimate films, we explored the forces behind his extraordinary journey: fear, commitment and motivation.

The digital campaign is meant to inspire people to pursue what moves them by highlighting an icon that spent his life doing exactly that.

Credits

Project: Nimsday Purja | Client: Montblanc | Agency: Wieden + Kennedy Amsterdam 

More work

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